Egyptian government focus on the development projects one of them is the Sohag-Red Sea road as a part of Wadi Qena region which possible to improve tourism and agricultural activities. It is considered one of the most promising areas for agricultural expansion. The present work aims to utilize GIS to evaluate actual and potential land productivity of the study area for mapping agricultural productivity. Seventeen soil profiles were chosen and horizon wise soil samples were collected, described morphologically and analyzed for their properties using standard methods. Nine land characteristics were taken into accountviz. soil moisture content (H), drainage (D), depth (P), texture (T), soluble salts content (S), average nutrient content (M), organic matter content (O), mineral exchange capacity (A) and reserves of weatherable minerals (N). Accordingly, land productivity index was calculated. Results suggested that land productivity of the studied area could be improved by improving soil moisture and organic matter content to reach better land productivity (Potential) as expressed as potentiality index. Arc GIS 10.1 software were used to generate actual and potential land productivity maps. These results could be help decision makers to focus on prospective agricultural areas and to achieve land reclamation and better agricultural production.